Twitter saves lives

The images, sounds and stories from the massive bushfires in Victoria and their horrible toll have been crossing the globe over the last week. It has truly been a tragedy and it continues to rage.

There are dozens of stories of missing the loved ones, survival, reunions, hopes, uncertainty coming through the ‘conventional’ mass media. But driving to work this morning I heard a powerful story on the local ABC Radio how social networking sites, and particularly Twitter, kept people informed and in touch with each other during the worst.

While the circumstances in which the usefulness of Twitter has come forward here are awfully sad and disturbing, it is another (eg. the recent China earthquake) great example of the power of the immediate, raw, human communication Twitter and social networking sites can provide.

Enough writing, have a listen to the story. And while you are at it, please consider donating to the Red Cross appeal for the victims of the Victorian bushfires.

Go people – dig deep in and help!

Yours truly @lasic

PS. Twitter community does not just help bushfire victims. See what Twestival is all about – a fantastic worldwide charity event indeed.

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